Theo Brandt
Theo Brandt writes step-by-step tutorials for AI music tools — prompting, stem workflows, and release prep — from a bedroom studio that started with a cracked DAW and a $60 mic.
Studio Time vs. AI Music Generation: What a Track Actually Costs You in 2024
The number everyone quotes is ten thousand dollars. That's the figure that gets tossed around when someone wants to make the case for AI music: a real studio session runs you five figures, and a…
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AI and Music Rights Won't Be Settled in Court — They'll Be Settled in Infrastructure
The fight over AI and music rights will not be settled by a landmark verdict. It will be settled by whoever builds the registries, the metadata, and the payment rails that decide who gets paid when a…
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The "Buy Catalogs, Win the Market" Rule of Music Publishing — Where It Breaks Down
The advice you hear at every conference panel and in every investor deck goes like this: if you want to grow in an emerging market, buy the catalog.
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AI Video Generation for Suno Tracks: Can You Build a Repeatable Workflow, or Are You Stuck Rendering One Pretty Shot at a Time?
You finished the song at 1 a.m. A two-minute Suno cut in A minor, 92 BPM, a detuned Rhodes under a half-time trap kick, exported clean at 48kHz. The hard part was supposed to be over.
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AI Fraud Prevention for Small Businesses: The Voice on the Phone Is Not Proof
It is 4:40 on a Friday. Your accounts payable person picks up, and it is the owner — same cadence, same slightly clipped way he says her name, same background hum of a car.
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The 40% Problem: A Platform Review of Work-in-Progress Sharing for Artists Who Are Done Begging the Algorithm
There's a number that gets quoted in artist Discords until it loses its edges, and it's worth slowing down on.
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AI Voice Generation Is Coming for Audio Ads — But "Set It and Forget It" Is the Wrong Read
First Snap, then Spotify. Within the same stretch of earnings-season optimism, two platforms that sell attention by the second started pitching the same idea to advertisers: describe your product…
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Physics-Toy vs. Patch-Cable: Two Virtual Synthesizer Approaches for People Who Hate Synth Menus
Last Tuesday I had a bass idea — a detuned, slightly seasick sub around 55 Hz, the kind that wobbles a quarter-tone flat and back like it's deciding whether to commit.
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Reading Spotify Expansion Like a Map: What Office Openings Tell You That Press Releases Don't
A platform announces a new office in a country it was, not so long ago, publicly at odds with. There were takedown demands, a regulator's letter, a few months when the catalog felt politically…
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