// Game Audio Writer · 37 signals

Juno Park

Juno Park covers AI sound design and game audio workflows — foley, loops, and middleware — after seven years cutting assets for mobile and indie titles.

Strategy A close-up overhead composition of an illuminated search bar interface reflected in the eyeglasses…
Strategy · 6 min

Google Search Profiles vs. The Feed: Where Should a Music Creator Actually Live?

A loop I made for a mobile game — 110 BPM, A minor, a detuned Juno pad over a broken 808 shuffle — got posted to a social feed the day the trailer dropped. It did fine.

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Label Strategy A dimly lit recording studio late at night, viewed from a low angle, with…
Label Strategy · 5 min

Artist Burnout Is a Scheduling Problem Before It's a Mental Health One

There's a version of the campaign calendar that looks like competence. Twelve months, color-coded, every release window stacked against the next, content shoots slotted in the white space, a press…

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Licensing A dimly lit archival vault in a South Asian film-music house, rows of metal…
Licensing · 5 min

Music Licensing in the APAC Market: How the Major Labels Are Actually Buying In

A label executive told me last year that "winning APAC" meant signing the next BTS. That is the loud version of the story, and it is mostly wrong.

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Platform Safety A young emerging musician sitting alone in a dimly lit home studio at night…
Platform Safety · 5 min

Before You Sign: The OnlyFans Management Trap Emerging Musicians Keep Walking Into

The message usually shows up the week your numbers move. A track gets picked up on a playlist, a clip clears a few hundred thousand views, and a stranger slides into your inbox calling himself a…

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Touring A sweeping wide-angle photograph taken from the upper deck of a packed open-air stadium…
Touring · 4 min

Concert Tour Revenue Isn't Collapsing — It's Splitting in Two

You have heard the obituary by now. Mid-tier acts pulling tours mid-routing, club promoters underwater, a venue circuit that can't make rent between the 800-cap room and the 4,000-cap theater.

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Celebrity Philanthropy A photorealistic editorial photograph of a journalist's wooden desk in a dimly lit newsroom…
Celebrity Philanthropy · 6 min

Celebrity Philanthropy and the Grassroots Promise: Where the Conventional Wisdom Holds Up and Where It Cracks

There is a sentence that shows up in nearly every celebrity foundation story, usually in the second paragraph, usually unchallenged: the money goes to grassroots organizations.

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Licensing A dimly lit recording studio at night, captured in moody chiaroscuro lighting with a…
Licensing · 4 min

Artist Consent Is the Missing Ingredient in Most AI Music Generation

Here is the plain version, before I earn it: in most AI music generation, artist consent was never part of the design. It is not a feature that got skipped under deadline pressure.

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Licensing A dimly lit community radio studio at dusk, photographed with a 35mm lens at…
Licensing · 6 min

Should Radio Play AI-Generated Music? The Belief That Airplay Means a Human Stood Behind It

A community station in the north of England pulled three tracks from its weekend rotation last year after a listener emailed to say the band did not appear to exist.

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Licensing A dramatic low-angle photograph of an old-fashioned brass and steel toll booth standing alone…
Licensing · 6 min

The AI Music Industry Stopped Suing and Started Buying: What Labels Owning the Tools Actually Means

Last month I built a small test bench to answer one narrow question: if I generate a track that obviously leans on a known artist's voice and style, can the current crop of attribution tools actually…

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