// Editor, The Signal · 77 signals

Nova Reyes

Nova Reyes edits The Signal and reviews AI music tools after a decade scoring indie games and short films; still owns four broken synthesizers.

Video A close-up over-the-shoulder view of an independent musician seated at a home studio desk…
Video · 6 min

AI Music Video Generators vs. Hiring a Human: Which One Fits Your Release Schedule

The track is mastered. 48kHz WAV, streaming-ready, uploaded three days early because for once you were organized.

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Royalties A pensive independent musician sitting alone in a dim studio, silhouetted against a large…
Royalties · 10 min

How AI Music Policy Is Rewriting the Path From Upload to Payout

Picture a release you scheduled for a Friday. Distributor confirmed it weeks ago, the artwork's clean, you told your list.

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Royalties A dramatic overhead flat-lay photograph symbolizing royalty distribution: three distinct glass jars of varying…
Royalties · 10 min

Where to Distribute AI Music: The Streaming Platform AI Music Policy That Actually Affects Your Payout

You upload a track through your distributor on a Tuesday. Wednesday it's "in review." Friday you get an email: the release is held pending "clarification of the tools used in production." You didn't…

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Artist Safety A tense, cinematic low-angle photograph taken at night in an underground parking garage, focused…
Artist Safety · 4 min

What GPS Trackers on a Tour Van Tell Us About K-Pop Industry Ethics

Last month a client sent me a phone recording of a fan chant from a stadium show and asked whether I could clean it up into a crowd bed for a promo edit. Standard request.

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Code Review A software developer sitting alone at a darkened desk late at night, face lit…
Code Review · 11 min

AI Coding Agents Write Faster Than You Can Read. So Why Are You Still the Bottleneck?

A pull request landed in my queue last Tuesday at 9:14 a.m. The agent had written it in about ninety seconds: a refactor of a payment-retry path, four files touched, 230 lines changed, a commit…

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Joint Ventures A wide-angle photograph of two music executives shaking hands across a sleek glass conference…
Joint Ventures · 5 min

Music Publishing's Regional Land Grab Isn't About Buying Catalogs Anymore

When a mid-size publisher announces it is "entering" the Latin or African or Southeast Asian market, the instinct among people watching the cap table is to ask how big the catalog was and what…

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Ai Music A dimly lit modern recording studio at night, shot on a 50mm lens at…
Ai Music · 4 min

The Suno AI Music Generation Settlement Is the License Template, Not the Lawsuit

The lawsuit was never the story. The settlement is. For two years the music industry treated AI audio companies as defendants — entities to be sued into either compliance or extinction.

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M&a A close-up overhead flat-lay photograph of an old vinyl record collection and stacked sheet…
M&a · 5 min

Why Music Rights Acquisitions Don't Close on the First Try

The advice you hear at every rights conference is some version of this: a good catalog sells itself. Capital is deep, music is a non-correlated asset, the institutions are lined up around the block…

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Platform Policy A moody, atmospheric close-up photograph of a smartphone resting face-up on a dark matte…
Platform Policy · 5 min

Algorithm Customization Is Quietly Killing the Discovery Plan Your Artist Was Counting On

Here is a claim worth stating before I soften it with caveats: the single biggest threat to your artist's next release is not a competitor, a label, or a bad mix.

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